Selia

Product· AI recruiting platform

Every voice heard.Every answer scored.

Selia screens every CV for free, interviews the ones worth talking to in a real Indonesian voice conversation, and ranks them against the rubric you wrote. You decide who to meet.

One free interview — enough to hear it yourself. No credit card.

The proof

Hear what your candidates will hear.

Raditya applied for an AI Engineer role. Selia interviewed him — this is one question, and everything he said back. No recruiter was on this call. Selia asked, listened, and kept every word.

00:16 – 01:24 of 07:1900:00 / 01:08

Interview transcript

  1. Selia

    Baik. Bisa ceritakan salah satu sistem agen AI atau pipeline RAG paling kompleks yang pernah Anda rancang dan rilis ke production? Apa tantangan teknis terbesar yang Anda hadapi saat itu?

  2. Candidate

    Yang paling kompleks yang saya tangani adalah platform AI berbasis RAG untuk knowledge base perusahaan dengan workflow agent. Tantangan terbesarnya waktu itu menjaga akurasi jawaban tetap tinggi sambil latensinya tetap rendah seiring dokumen yang terus bertambah.

    Saya atasi dengan hybrid retrieval, chunking yang disesuaikan dengan jenis dokumen, filter metadata, dan Redis untuk caching. Untuk reliability, saya tambahkan worker asinkron, retry dengan exponential backoff, login dan metrics yang lengkap, serta evaluasi kualitas RAG dengan dataset benchmarks internal sebelum rilis. Hasilnya, sistem jadi responsnya cepat, relevansi jawaban meningkat, dan stabil digunakan di production.

The problem

You're not short of applicants. You're short of hours.

One job ad in Indonesia brings in hundreds of applications, and you can't tell which ones matter without talking to them. Screening 200 at 30 minutes a call is 100 hours — two and a half weeks of doing nothing else. No recruiter has that.

So the CV does the sorting instead. It works for the obvious yes and the obvious no. It breaks in the middle — where most applicants are, and where the person who would have been great reads ordinary on paper. You never find out you missed them.

200
applications from one job ad — routine here, not a spike.
30 min
for the one call that shows you what a CV can't.
100 hrs
to make that call 200 times — before you've hired anyone.

How it works

Job description in. Shortlist out. Four small steps in between.

  1. 01

    Paste the job description.

    Selia drafts the rest: the questions, the rubric, the knockout criteria. All editable — and you'll usually want to edit a little.

    From the description

    • 8 interview questions
    • Scoring rubric
    • Knockout criteria

    All editable.

  2. 02

    Share one application link.

    Post it where you already post — WhatsApp groups, Instagram, job boards. Applicants land on your own job page: a short form, a CV upload, done. No website needed.

    Your job page

    sayselia.com/r/frontend-dev

    WhatsAppInstagramJob board
  3. 03

    CVs get scored as they arrive.

    Every application is checked against the role the moment it lands, and your applicant list sorts itself by fit. None of it touches your interview quota — CV screening is free, however many come in.

    Sorted by fit

    free

    • R. Hapsari88
    • B. Santoso74
    • A. Pratama61
  4. 04

    Invite the ones worth talking to.

    Tick the names; Selia sends the invitations. Candidates interview whenever it suits them — evenings, weekends — with no schedule to coordinate. Results land in your dashboard: a score, the reasoning behind it, and the full transcript.

    Interview complete

    B. Santoso

    21:40, Saturday

    86

    Score, the reasoning, and the full transcript.

The interview

Why Selia, not what's already out there.

One-way video records a monologue. Selia holds a real conversation — and that's where all three of these come from.

  1. 01

    A conversation, not a recording.

    One-way video asks a candidate to talk alone into a camera, and still leaves someone to watch all of it. Selia actually asks, listens, and digs deeper when an answer is thin. What reaches you is an assessment — not a new pile of videos to get through.

  2. 02

    It scores the answer, not the face.

    No part of the score comes from expressions, emotion, or "body language" — it comes from what was said, measured against the rubric you wrote. The transcript sits right next to it, so you can see where the score came from. If you disagree, you can point at the exact sentence. Same questions, same rubric, every candidate: a decision you can defend.

  3. 03

    It speaks like a person, not a script.

    No flat text-to-speech reading questions at a candidate. The voice pauses, reacts, and follows up the way people actually talk — written and tuned for the language it interviews in, never run through a translator. The aim isn't to fool anyone; it's a conversation no candidate has to fight through.

01Interview

Live

When an answer runs thin, the follow-up arrives while they're still talking.

02Score

  • Evaluation metrics
  • Retrieval tradeoffs
  • Production reliability
88

/ 100 · rubric

Scored against your rubric — from what was said, not a face or a voice.

03The voice

SeliaMenarik sekali. Bisa Anda ceritakan lebih detail mengenai bagaimana Anda mendefinisikan metrik evaluasi (evals) untuk menjaga kualitas model, serta bagaimana Anda menerapkan observability dan guardrails agar aplikasi AI tersebut aman dikonsumsi oleh pengguna akhir?
CandidateUntuk evaluasi saya biasa membaginya jadi beberapa layer. Di level retrieval, saya pakai metrik seperti recall at K dan MRR buat memastikan dokumen relevan memang terambil. Untuk layer jawaban, saya cek faithfulness, relevansi jawaban, dan groundedness untuk meminimalkan halusinasi. Sebelum rilis, saya jalankan evaluasi otomatis pakai dataset benchmark internal dan bandingin dengan versi sebelumnya untuk pastiin tidak ada penurunan kualitas.

The proof is above — the demo runs on the same voice your candidates will hear.

Hear a real interview

Pricing

Pay for interviews that actually happen.

CV screening and your job pages are free on every plan, the free one included — interviews are the only thing you pay for. No mandatory demo, no per-user fees, no lock-in — the prices are on this page, and you can start without talking to anyone.

Free

Try it yourself

$0/mo

  • 1 active jobs
  • 1 interviews

Starter

One or two roles

$49/mo

  • 3 active jobs
  • 15 interviews
  • then $4 each

Growth

Higher volume + result API

$199/mo

  • 15 active jobs
  • 60 interviews
  • then $4 each

Scale

Mass hiring & agencies

$699/mo

  • 50 active jobs
  • 250 interviews
  • then $3 each

Enterprise

Hiring beyond Scale — custom volume, invoice billing by bank transfer, and terms that fit procurement.

A 30-minute human phone screen costs $15–25 in recruiter time. A Selia interview is about $3.30.

Prefer bank transfer (quarterly or annual, in rupiah)? Email us at hello@sayselia.com.

Answers

What recruiters ask before they start.

Will candidates actually agree to an AI interview?

Honest answer: not enough have yet for us to quote a rate — so here's the reasoning instead of a number. A phone screen costs a candidate a half-day off and an awkward excuse to their current employer. This costs them twelve minutes at 10pm from their kitchen table, with no slot to wait for and nothing to explain to anyone.

What language are the interviews in?

Indonesian. The conversation is relaxed but professional — the way a good recruiter sounds on the phone.

How long is one interview?

About 12 minutes at most, across eight questions. The cap is deliberate: interviews that drag on tire the candidate out and don't produce better answers.

What if a candidate freezes, or their connection drops?

Selia waits longer than usual before cutting in, and asks once if the candidate goes quiet. A session that drops before the candidate answers anything doesn't touch your quota. Once an answer has been recorded, that interview counts — even if the candidate stops partway.

Does Selia judge a candidate's face or tone of voice?

No. Scoring comes purely from the content of the answers against the rubric you wrote. Selia also never tells candidates whether they passed — that call stays yours.

What if I run out of quota mid-hire?

Anyone you've already invited is guaranteed a slot — what stops is the next invitation, and the person who sees the warning is you in the dashboard, not a candidate sitting at a microphone. Upgrading adds quota to the cycle you're already in.

Get started

Don't take our word for it.Take the interview.

Post one job and invite one person — or spend the twelve minutes on yourself, tonight. No candidate risked, nothing to schedule — and you'll know exactly what your candidates will hear.

Interview yourself first

One free interview. No credit card.